Medallia’s Mobile App Enables Customer Service on the Go
Medallia, a provider of SaaS customer experience management (CEM) applications, today launched an app that pushes customer feedback…
CRM
Teradata Enhances Its Cloud Marketing Lineup
As Enterprise Apps Today reported a few months ago, there has been a surge of interest in marketing…
CRM Software: Good, but Not Enough
Here’s a frightening fact: More than 400 of the companies that were in the Fortune 500 in 1955…
Kahuna Blends Analytics, Marketing Automation to Boost Mobile Usage
Marketing software is experiencing a big increase in popularity, with giants like Oracle, IBM and Salesforce.com acquiring companies…
Salesvue Adds Prospecting Software to Salesforce AppExchange
Salesforce.com launched its AppExchange in 2005. Since then, the marketplace through which users can download and install apps…
Zoho Intros Contact Management App for SMBs
Contact management is one of the most important tasks in customer relationship management (CRM), especially for smaller businesses…
Startup C9 Raises $12M for Big Data Analytics
Big Data has been showing up on lists of hot business intelligence (BI) trends for years now –…
AT&T’s Partnership with SAP Sign of Mobile App Future
While many folks have smartphones loaded with mobile apps for personal tasks from vacation planning to just killing…
CRM Provider Insightly Nabs $10M in Series B Round
Insightly, provider of software that consistently ranks as the No. 1 cloud CRM application on the Google Apps…
Swiftpage Updates Act CRM Software
When Swiftpage, a provider of integrated marketing and CRM solutions, purchased the Act! contact management and Saleslogix customer…
Mobile CRM’s Momentum Shows No Signs of Slowing
Of all the enterprise apps it makes sense to mobilize, CRM is at the top of the list.…
CRM Startup AppMesh Raises $3M
As demand for mobile CRM kicks into high gear, AppMesh is betting its mobile solution will help it…
HootSuite Makes Social Play with SugarCRM Integration
Ever since its purchase of Seesmic last year, social relationship specialist HootSuite has worked to boost its enterprise…
Review: Base CRM Is Useful Mobile Sales App
A starter package, priced at $15 per user, per month includes: unlimited deals, no Base branding, premium integrations…
Can Big Data Breach IT and Marketing Divide?
Earlier this year Gartner analyst Laura McLellan sent some shockwaves through the C-suite with her prediction that chief…
5 Mobile Apps for Sales Pros
It seems that mobile apps are destined to soon become the norm rather than the exception. That is…
Xactly to Integrate App with SAP Cloud
As the result of a new agreement with SAP, Xactly Corporation will integrate Xactly Incent, its cloud-based incentive…
More Social CRM Companies to Watch
The idea of bringing together sales, CRM and social — a trend broadly known as social CRM —…
IT’s Role in Big Data Marketing
Marketing has long prided itself on its ability to produce creative advertising campaigns that win over large groups…
Nice Systems Adds Video Recording to Contact Center Software
Video calling was one of six key call center trends identified by Enterprise Apps Today last summer. The…
More Marketing Management: Decision Software’s MarketWide 4.0
Decision Software, a Landover, Md.-based provider of marketing software, today unveiled a number of enhancements that the company…
IBM Targets Social, Mobile Consumers with Digital Experience Push
IBM is blending analytics, social media, mobile development and marketing management software to enable businesses to better engage…
Converge Enterprise Preps MobileCRM Edition
San Francisco, Calif.-based Converge Enterprise, a provider of cloud-based customer relationship management (CRM) software for small and midsized businesses…
TrustRadius Wants to be Yelp for Enterprise Software
Austin, Texas-based TrustRadius is setting out to “transform the way businesses buy enterprise software.” In the consumer world, recommendation sites…
BloomReach Mobile Brings Big Data to Mobile Marketing
BloomReach is setting out to satisfy the growing demand for mobile marketing software. The Mountain View, Calif.-based provider of…
9 Social CRM Companies to Watch
Social CRM is a phrase that is getting a growing amount of buzz – despite the fact it…
Marketing Clouds: Salesforce, Oracle, IBM Battle It Out
In a year when software is driving IT spending increases, marketing software is all the rage. You practically…
Enterprise Software Leads IT Spending Growth: Gartner
IT spending is predicted to reach $3.7 trillion worldwide in 2013, a 2 percent increase over last year’s…
Microsoft Dynamics CRM 2013 Coming this Fall
Microsoft is setting out to help businesses better connect with today’s empowered, social media savvy consumer. The company’s…
10 Great Gamified Sites and Apps
Until recently not many folks had heard about business gamification. But that is beginning to change. As reported…
Base CRM Steps Up to the Enterprise
Base is branching out and aiming at the booming market for enterprise customer relationship management (CRM) solutions. The Chicago-based…
Salesforce and Oracle Link Clouds
Salesforce and Oracle, whose outspoken CEOs have often traded barbs, announced this week that they have entered into…
IBM Aims SmartCloud Analytics at the C-Suite
High-level executives aren’t only bigwigs around the office, they are also emerging as VIPs in IBM’s efforts to drive adoption…
Zurmo 2.0: Open Source CRM for Gen X and Y
Zurmo, the PHP-based open source customer relationship management (CRM) software platform, arrived at a big milestone today. Today…
RelateIQ Raises $20M for Relationship Intelligence Platform
Relationship management is a thing of the past, according Palo Alto-based RelateIQ. The future of maintaining and maximizing business…
HP Autonomy Launches Marketing Cloud
HP is beefing up its cloud services slate with some help from Autonomy, the information management software specialist…
Marketo Revs Customer Engagement Engine
Marketo launched its new Customer Engagement Engine today, a product that the company claims enables marketers to distribute the right…
ThinkVine Updates Marketing Mix Optimization Platform
Effective marketing planning will increasingly hinge on accurate forecasting, according to Cincinnati, Ohio-based ThinkVine. In support of this philosophy,…
Uniting CRM, Sales and Social Media
For over a decade there has talk about bringing together sales processes and CRM. While progress has been…
SAP Readies CRM Onslaught with Hybris Buy
Following SAP’s forays into cloud-based Big Data analytics and social enterprise software to boost its customer relationship management…
Salesforce Buys ExactTarget Marketing Cloud for $2.5B
Salesforce’s push into cloud-based marketing took a big turn today as the customer relationship management (CRM) company announced…
IBM Watson Brings Big Data Smarts to Customer Service
IBM’s Watson supercomputing technology is taking on a new role, and this time it has little to do…
G2 Crowd Shakes up Enterprise Software Buying with Peer Reviews
Godard Abel is gunning for Gartner. Abel founded a startup called G2 Crowd, a company that grew out…
Oracle Intros In-Memory JD Edwards EnterpriseOne Apps
SAP HANA isn’t the only in-memory game in town. Oracle is also leveraging in-memory technology and new software…
SalesFUSION 8 Blurs CRM and Marketing Automation
SalesFUSION is strengthening and deepening the ties between its marketing automation application and popular customer relationship management (CRM)…
Salesforce Communities Shakes up Customer Service
Salesforce officially launched Communities today, a service that according to the company ends “the era of legacy portal software.” Explosive…
CRM Jumps 12.5 Percent in 2012: Gartner
Customer relationship management (CRM) is taking the enterprise software market by storm. Gartner reported that the market for…
Salesforce Launches Social.com Ad Platform
Salesforce flipped the switch today on Social.com, a new offering that provides social ad creation, optimization and campaign automation…
Big Data Boosts Enterprise Software Market in 2012: IDC
The worldwide market for software totaled $342 billion in 2012, a 3.6 percent gain over 2011. However, that…
Marketing Automation Startup Brandcast Gets Benioff’s Blessing (and Cash)
Salesforce.com is tearing up the enterprise software market, and one startup is hoping to follow in its footsteps…