Bridging the Gap Between Sales, Marketing, and CRM
A recently announced partnership between Astadia, LeadJen, and Jesubi aims to bridge the gap between digital marketers and sales teams. As reported on Destination CRM, Astadia, a technology-enabled cloud consulting service, will team with LeadJen, a B2B lead generation company, and Jesubi, a marketing solutions software provider, to provide a total sales funnel management network.
“What good is developing and qualifying leads if you're doing it the wrong way? After all, how many times has your marketing organization delivered prospects to the sales team only to have those prospects pushed back because they aren't mature enough? A recently announced partnership between Astadia, LeadJen, and Jesubi aims to bridge the gap between digital marketers and sales teams.
“Astadia, a technology-enabled cloud consulting service, will team with LeadJen, a B2B lead generation company, and Jesubi, a marketing solutions software provider, to provide a total sales funnel management network that will ‘bridge the gap between marketing automation and CRM solutions, generating better qualified leads,' according to a joint press release.”
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