Research

10 Mobile App Trends for 2016

More mobile apps are on the agenda for many enterprises in 2016. So Enterprise Apps Today asked mobility…

Bringing Home the Beacon

Beacons have been in general use for about two years, with retailers using them in everything from vending…

7 ERP Implementation Tips

There are plenty of do’s, don’ts, gotchas, pitfalls and minefields waiting for the naive or unsuspecting when it…

Getting Data Quality Right

By Jon Green, BackOffice Associates Data quality initiatives are important to enterprises because poor data quality can lead…

9 CRM Trends to Watch

CRM is something of a boom area for enterprise applications. According to Gartner, sales topped $23 billion in…

How Beacons Can Enhance CRM

Beacon technology was supposed to revolutionize the way that businesses interacted with their customers, but so far it…

5 Mobile Marketing Trends

With smartphone penetration reaching 77 percent, according to a recent comScore report, product and service providers, technology companies…

Seeking Truth about Hadoop

Hadoop has been around for a decade and has been a hotly hyped technology for much of that…

Getting Data Governance Right

By W. Matthew Wagnon, BackOffice Associates It’s no secret that data is a hot topic in today’s market.…